2024

2024

2024

Kinesis

Kinesis

Kinesis

Brand Design, Website Design

Overview

Overview

Overview

Kinesis uses AI and machine learning industry by providing AI as a Service (AIaaS) through decentralized GPU pools. Kinesis leverages the power of distributed computing to create a more accessible and cost-effective solution for AI computation.

Approach

Approach

Approach

Kinesis' design approach blends technological symbolism with modern aesthetics, drawing inspiration from GPU fan blades. The logo features a circular arrangement of angular shapes, evoking stylized fan blades and suggesting motion. A high-contrast color palette of deep blacks and vibrant purples creates a futuristic, elegant look. Clean, sans-serif typography reinforces modernity and clarity.


Kinesis' design language balances technical inspiration with accessible visuals. It conveys the idea of distributed computing through simple, elegant forms that are both meaningful and eye-catching. This approach aims to make the concept of mobilizing idle compute power appealing and understandable to a broad audience.